about
Adgenda Media are a media agency based in the heart of London's west end. With 10 highly skilled & carefully selected staff we combine the flexibility and service of a smaller, boutique agency with the systems and buying power of a big agency.
our team
Petra Osborne-Fardon
Managing Director
Petra founded Adgenda Media in March 2005 with a vision of creating a media agency that combined the flexibility and individuality of a small boutique agency with the buying power and creative ideas of a big agency. Regarded as an industry icon Petra has extensive experience in the property and retail sectors having previously set up Osborne Jack Media and later Pure Media.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5281
F: +44 (0)20 7025 5279
moc.aidemadnegda@artep
Managing Director
Petra founded Adgenda Media in March 2005 with a vision of creating a media agency that combined the flexibility and individuality of a small boutique agency with the buying power and creative ideas of a big agency. Regarded as an industry icon Petra has extensive experience in the property and retail sectors having previously set up Osborne Jack Media and later Pure Media.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5281
F: +44 (0)20 7025 5279
moc.aidemadnegda@artep
Ben Williams
Director
Ben has over 10 years media experience. He left university with a marketing degree in 2000 and joined the Financial Times as a graduate. After 3 years selling media & managing the property team of the worlds most respected business newspaper he decided his skills would best be utilized planning and buying media and he joined Petra at Pure Media. Astute with regard to customer insights and emerging trends Ben is constantly exploring new innovations in the media marketplace.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5283
F: +44 (0)20 7025 5279
moc.aidemadnegda@neb
Director
Ben has over 10 years media experience. He left university with a marketing degree in 2000 and joined the Financial Times as a graduate. After 3 years selling media & managing the property team of the worlds most respected business newspaper he decided his skills would best be utilized planning and buying media and he joined Petra at Pure Media. Astute with regard to customer insights and emerging trends Ben is constantly exploring new innovations in the media marketplace.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5283
F: +44 (0)20 7025 5279
moc.aidemadnegda@neb
Matt Anderson
Account Director
Matt joined Adgenda in 2007. His previous roles read like a who's who of the world's top brands including Microsoft & The Financial Times. A brilliant all rounder Matt divides his time between new business development and delivering cutting edge integrated solutions for his clients. Matt has vast experience in working across a range of formats and digital technologies. His vision & strong relationships with media owners opens the door for us to develop & pioneer media firsts.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5289
F: +44 (0)20 7025 5279
moc.aidemadnegda@attam
Account Director
Matt joined Adgenda in 2007. His previous roles read like a who's who of the world's top brands including Microsoft & The Financial Times. A brilliant all rounder Matt divides his time between new business development and delivering cutting edge integrated solutions for his clients. Matt has vast experience in working across a range of formats and digital technologies. His vision & strong relationships with media owners opens the door for us to develop & pioneer media firsts.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5289
F: +44 (0)20 7025 5279
moc.aidemadnegda@attam
Giles Henderson
Digital Director
Digital media is at the heart of everything we do these days. Giles has a full understanding of the digital advertising process from strategy development to campaign implementation and reporting. With an in depth knowledge of digital communications channels and an analytical eye Giles ensures that Adgenda are employing the most effective media tools and processes. Having honed his skills at DKA & Clark & Taylor he founded Garreck Communications before joining Adgenda in 2006.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5287
F: +44 (0)20 7025 5279
moc.aidemadnegda@selig
Digital Director
Digital media is at the heart of everything we do these days. Giles has a full understanding of the digital advertising process from strategy development to campaign implementation and reporting. With an in depth knowledge of digital communications channels and an analytical eye Giles ensures that Adgenda are employing the most effective media tools and processes. Having honed his skills at DKA & Clark & Taylor he founded Garreck Communications before joining Adgenda in 2006.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5287
F: +44 (0)20 7025 5279
moc.aidemadnegda@selig
Sarah Jenkinson
Account Director
Having arrived from the sales team at the Kent Messenger, Sarah has developed into a phenomenal media planner & buyer. Working on some of the agencies largest accounts her expertise spans all media platforms. Her international media knowledge and contacts span the far reaches of the globe. Sarah's forceful negotiation skills make her the complete Account Director.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5290
F: +44 (0)20 7025 5279
moc.aidemadnegda@haras
Account Director
Having arrived from the sales team at the Kent Messenger, Sarah has developed into a phenomenal media planner & buyer. Working on some of the agencies largest accounts her expertise spans all media platforms. Her international media knowledge and contacts span the far reaches of the globe. Sarah's forceful negotiation skills make her the complete Account Director.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5290
F: +44 (0)20 7025 5279
moc.aidemadnegda@haras
Mike Patsalou
Account Manager
A graduate of Durham University, Mike shunned a glamorous career in Archaeology to become media's rising star. Mike is plugged into youth culture and knows his Spotify from his Twitter. Not to be pigeonholed, his media expertise spans property, publishing and technology. Like Sarah his international experience and planning skills are comprehensive. Well traveled, read and cultured Mike has a wise head on young shoulders.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5291
F: +44 (0)20 7025 5279
moc.aidemadnegda@ekim
Account Manager
A graduate of Durham University, Mike shunned a glamorous career in Archaeology to become media's rising star. Mike is plugged into youth culture and knows his Spotify from his Twitter. Not to be pigeonholed, his media expertise spans property, publishing and technology. Like Sarah his international experience and planning skills are comprehensive. Well traveled, read and cultured Mike has a wise head on young shoulders.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5291
F: +44 (0)20 7025 5279
moc.aidemadnegda@ekim
Jo McHenry
Regional Press Manager
The industry's regional press guru. Universal McCann's loss was our gain. With over 40 years experience and still going strong Jo is the Oracle of regional media.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5286
F: +44 (0)20 7025 5279
moc.aidemadnegda@oj
Regional Press Manager
The industry's regional press guru. Universal McCann's loss was our gain. With over 40 years experience and still going strong Jo is the Oracle of regional media.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5286
F: +44 (0)20 7025 5279
moc.aidemadnegda@oj
Emily Hankin
Account Manager
Our newest recruit, Emily has made a remarkable start to her media career. She has picked up the tools of the trade very quickly, showing great potential in her media planning. She brings fresh ideas & enthusiasm in abundance - watch this space!
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5288
F: +44 (0)20 7025 5279
moc.aidemadnegda@ylime
Account Manager
Our newest recruit, Emily has made a remarkable start to her media career. She has picked up the tools of the trade very quickly, showing great potential in her media planning. She brings fresh ideas & enthusiasm in abundance - watch this space!
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5288
F: +44 (0)20 7025 5279
moc.aidemadnegda@ylime
Toby Wilson
Director
With 15 years experience in the marketing and advertising fields, Toby has worked as an Account Manager on Halifax Building Society, Land Rover and Woolworths accounts at Bates Dorland. He then moved to ASP Ltd, a management consultancy in West London specialising in British quality standards and specifically airline security management. In 1993 he moved to the Hampstead & Highgate Express as Property Manager and successfully assisted in the launch of the Highbury & Islington Express. He moved to Premium Media at launch, bringing with him a wealth of experience in the property, media and marketing fields.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5282
F: +44 (0)20 7025 5279
moc.aidemadnegda@ybot
Director
With 15 years experience in the marketing and advertising fields, Toby has worked as an Account Manager on Halifax Building Society, Land Rover and Woolworths accounts at Bates Dorland. He then moved to ASP Ltd, a management consultancy in West London specialising in British quality standards and specifically airline security management. In 1993 he moved to the Hampstead & Highgate Express as Property Manager and successfully assisted in the launch of the Highbury & Islington Express. He moved to Premium Media at launch, bringing with him a wealth of experience in the property, media and marketing fields.
T: +44 (0)20 7025 5280
D: +44 (0)20 7025 5282
F: +44 (0)20 7025 5279
moc.aidemadnegda@ybot